Lemonade: Beyoncé Releases New Album on Tidal

Beyonce by Nat Ch Villa, (CC BY 2.0)

Ending the speculation that started a day before the release of her new album, Beyoncé has released her new album with the name of Lemonade. Looking at the history of her Studio Albums, this album has come 3 years after the Singer released her album Celebrated Beyoncé. For her fans, this album is fully available on Tidal.

Looking at the timing of her album release and it came just minutes after her visual album – Special of the Name, ended on HBO. Thus, while the album turns into a success or disaster is still to be seen, the fact that Beyoncé has epitomized the art of staying in the news for the right reasons couldn’t be overstated enough.

In fact, for the savvy personals of the Media industry, the timing of her album was expected. It was just a day before today that Beyoncé has released a new single “Formation”.

The Singer used the biggest possible stage to market her song, however, despite her efforts, Formation was unable to make an entry in the list of top 100 singles of Billboard.

After singing “formation on the stage of Super Bowl – where she was accompanied by the likes of Bruno Mars and Cold Play, Beyoncé had also announced that she plans to go on a World tour. Thus, talks of a new album hitting the market were all but confirmed by the singer herself.

As suggested by the appearance of Lemonade on Tidal, this album is not up for sale, not until now. Looking at the ingredients of the Album and it contains 12-tracks with the likes of Jack White, The Weeknd, and Kendrick Lamar also making short stints.

Thus, looking at the way she has decided to market her new album – solely relying on the Internet streaming world, it could be concurred that this is an effort from the singer to break the all-time streaming records. The previous streaming record is held by Kanye West for now.

However, if you’re thinking naively that Beyoncé plans to earn nothing from her new album – by putting it up at Tidal, you’re definitely wrong as Beyoncé along with her husband owns a large stake of Tidal.

In addition, it has a digital store which could be used by Beyoncé should she ever decides to sell Lemonade.